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Why Your Business Deserves Much More Than a DIY Logo
Starting a business as a military spouse often means choosing speed and affordability, even in branding. This post explores why DIY logos are a useful starting point, but not the finish line. Through real-life examples, it highlights how professional design builds credibility and supports long-term growth - creating a brand that truly stands out, wherever military life takes you.
Apr 294 min read


The Military Spouse Behind the Camera (And Why She's Never In the Photos)
Katie spent 17 years in the Army. Then she became a mum—and realised she couldn’t keep leaving her child behind. As a military spouse running a business, Katie built everything in the gaps: school runs, solo parenting, admin at midnight. And like so many of us, Katie is never in the photos. This is about invisible parents, fast‑moving chapters, and why you deserve to be seen.
Apr 224 min read


Business Foundations: What to Know and What to Ask
In this short series, “Business Foundations: What to Know and What to Ask.” Claire will cover many accounting and tax topics relevant to small business owners.
The aim isn’t to drown readers in technical detail. Instead it is to help you understand the essentials, know when you can handle something yourself, but most importantly, recognise when it’s time to seek professional advice.
Mar 182 min read


PR Goals for Businesses Juggling All the Things
When you finally make time to work on your business, PR plans often vanish the moment life gets busy. The blog explains why vague goals fail and how clear, flexible, realistic PR targets can survive school holidays, deployments, and daily chaos. If you want PR that fits real life and delivers impact across visibility, marketing, and sales, this post shows how to make it work.
Mar 44 min read


Ten tips to help boost your business writing
Ten fantastic tips to help boost your business writing from experienced copywriter Jacqueline Cohen
Feb 263 min read


When duty calls: Managing bedtime while your partner is away
Fay is the Co-Founder of the Little Dreams Consulting Franchise, a network of sleep consultants across the UK, and a highly experienced sleep consultant, supporting families with evidence-based, compassionate sleep solutions. As a mum of two and a military spouse, Fay understands first-hand the realities of solo parenting and the impact this can have on family sleep. She is passionate about empowering parents with practical tools, confidence, and ongoing support - especially
Jan 204 min read
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